training/skills/hallmark/references/components/h5-letter-hero.md

H5 · Letter Hero

First-person opening — "Dear reader,". No buttons in fold. Reads as personal correspondence. Use when: the founder's voice is the brand. Don't confuse with: H1 Marquee (which is impersonal declaration).

<section class="hero-letter">
  <p class="salutation"><em>Dear reader,</em></p>
  <p class="lede">…</p>
</section>